We do a lot of things solely on emotion; fall in love, buy that dress or purse, purchase that sports car, and buying a house really isn't any different. Okay, maybe it's a few thousand dollars of difference but the emotion is the same. We are attracted to it and something in our brain says, "oh, I just love it and have to have it."
So, how can sellers evoke that kind of emotion when staging and prepping their house for sale?
Let's look at the way people buy; most people start their buying process online. Did you know that close to 90% of homebuyers start their search online? If your house is not online you are missing the majority of potential buyers. In today's technology era, once ...